On January 1, 2024, the Noto Peninsula Earthquake of 2024 occurred, with the epicenter in the Noto region of Ishikawa Prefecture. More than five months after the earthquake, many people
In order to realize a sustainable society, efforts that transcend industry boundaries are becoming increasingly important in addition to individual activities.
In recent years, there have been many cases in which people with different perspectives and knowledge have worked together to create synergy.
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For four days from February 15 to 18, 2024, a festival of creativity was held at the “NEW ENERGY TOKYO”, where remarkable designers, artists, and companies in various fields such as fashion, fashion goods, lifestyle goods, ethical products, beauty, food, and art gathered together beyond the boundaries of their genres.
NEW ENERGY TOKYO’s philosophy is to contribute to society through creations that create a new era, and this year’s event will be the fifth in the series.During the four days of the exhibition, about 250 brands gathered at the Shinjuku Sumitomo Building Triangle Plaza, which was visited by about 10,000 people.
Left: Mr. Tatsuhiko Seki, Editor-in-Chief, FRau Right: Mr. Naoki Mitani, Senior Managing Director, Nikko (at the award ceremony)
On February 16, the “NEW ENERGY TOKYO ETHICAL AWARD” award ceremony was also held at the venue.This award is presented by Seki, editor-in-chief of the women’s magazine “FRau,” a sponsor of NEW ENERGY TOKYO, the editorial department, and NEW ENERGY TOKYO to recognize “initiatives that change the world through the things we use while contributing to society.”
Among a total of 250 brands and projects, Nikko Company, a manufacturer of western tableware, received the NEW ENERGY TOKYO ETHICAL AWARD. The company’s efforts toward circular economy, including the sustainable fertilizer “BONEARTH,” were highly evaluated.
Five companies, including Nikko company, received awards at the awards ceremony. The details of each project and the award ceremony will be published in the June issue of FRau.
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Exhibit of Nikko company.
In addition to BONEARTH, Nikko company will exhibit a variety of other items, such as the new “REMASTERED” collection of items selected from its more than 100-year archive of Western tableware that can continue to be used throughout the ages, and the “#Single use Planet” cups that call for reducing single-use plastic as much as possible and taking care of the earth, which is the only one we have.
We plan to continue to increase our contacts with a variety of people through the operation of cross-industry communities and the holding of events to realize the circular economy.Those interested in making friends and creating opportunities for business matching should contact us.
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[Related Site] Nikko Company official website
[Reference Site] NEW ENERGY TOKYO
